Vodafone-Idea expands rural retail footprint in Bihar and Jharkhand

With a view to ramping up its retail footprint at the sub district level, Vodafone-Idea (Vi) is launching 75 new format ‘Vi Shops’ across multiple towns in Bihar and Jharkhand. Smaller towns like Arrah, Barauni, Bettiah, Buxar, Chausa, Deoriya, Hajipur, Katihar, Masauri, Motihari, Sitamarhi, amongst others in Bihar now get access to quick, efficient, face-to-face service from Vi, along with a range of differentiated products and offerings for the new age mobile users in the region. Similar Vi Shops are also being launched in smaller towns like Baliyapur, Giridih, Daltoganj, Dumka, Jharia, Ramgarh in Jharkhand.

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